10 Influential Female Figures In The Marketing Industry

Happy National Women’s History Month! Decades have passed us by, and so has the stigma surrounding working women. In light of this significant topic, we will share 10 influential female figures in the marketing industry.

Number One: Melanie Deziel

Melanie Deziel


Melanie is a speaker, bestselling author of “The Content Fuel Framework”, founder and Chief Content Officer at StoryFuel.


She was the first editor of branded content at The New York Times, where she wrote the ads that won the Best Native Advertising Execution OMMA Award in 2014 and 2015. On top of that, she has appeared on over 30 podcasts and travels around the globe giving profitable advice to people in the marketing industry. Credit: @meldeziel, Instagram


Number Two: Pamela Vaughan

Pamela Vaughan


Pamela is the Principal Marketing Manager for HubSpot. She is known for introducing the historical optimization concept, which increased search traffic for HubSpot’s blog by more than 200%.


Her previous work at HubSpot includes managing the optimization of HubSpot's blogs, customer case studies and social media accounts, as well as taking charge in several PR initiatives. Credit: Pamela Vaughan, LinkedIn


Number Three: Ann Handley

Ann Handley


Ann is a a writer, digital marketing pioneer, and Wall Street Journal best-selling author who speaks and writes about how businesses can create marketing tactics that entice customers to their services.


She is the Chief Content Officer for MarketingProfs, a notable marketing firm that provides content and tools for digital marketers. On top of that, Ann has 14+ years of digital marketing experience. Credit: @annhandley, Instagram


Number Four: Nisha Chittal

Nisha Chittal


Nisha is currently the Engagement Editor for vox.com with over a decade of experience in growing audiences for digital media companies. Nisha has led teams at a variety of different settings like NBC News, MSNBC, Vox Media, and the Travel Channel.


Other notable accomplishments of hers were being named on Forbes 2016 edition of “30 under 30” in media and participating in ONA's Women's Leadership Accelerator in 2018. Credit: Nisha Chittal, LinkedIn


Number Five: Tyrona Heath

Tyrona Heath


As LinkedIn’s B2B Institute Global Lead, Tyrona is consistently researching, teaching and writing about B2B marketing, social selling as well as focusing on leadership, diversity and inclusion.


Tyrona was the former President of LinkedIn's Black Inclusion Group and the Co-Founder of LinkedIn's annual TransformHER conferences. She is also the author of "Marketers of Tomorrow: A Step by Step Toolkit for Inbound Marketing”. Credit: @tyronaheath, Instagram


Number Six: Amy Vernon

Amy Vernon


Amy has experience working with audience development, community engagement and product development. As a former journalist, Amy knows what information is important to share and what will reach a wider audience range.


Right now, she works for a hedge fund manager as Director of Brand and Digital Strategy where she strives to change the way funds are managed. All the while, ushering equity, antiracism and justice into the industry. Credit: @AmyVernon, Twitter


Number Seven: Samantha Barry

Samantha Barry


Samantha Barry is the Editor In Chief at Glamour Magazine, but before her current role, she made herself known working for CNN as Executive Producer for social and emerging media. With her leadership skills, CNN’s online coverage of the 2016 presidential election earned them a Webby Award and the first-ever Edward R. Murrow Award for excellence in social media.


Since taking the reins at Glamour Magazine, Samantha has increased the number of subscribers to the Glamour YouTube channel to about 4 million. Credit: @sambarry, Instagram


Number Eight: Amanda Brinkman

Amanda Brinkman


Amanda is a passionate keynote speaker and engaging brand marketer. In 2015, Amanda was recruited to transform Deluxe Corp.’s 100-year-old, $2 billion brand. She advanced the “Small Business Revolution,” parading 100 businesses across America, then going on to award $500,000 worth in transformations to inspiring small towns.


She goes on to teach brands that doing good for the community will build loyalty with consumers and entice them to use their brand services. Credit: @amandakbrinkman, Twitter


Number Nine: Sandy Carter

Sandy Carter


Sandy Carter is a former Fortune 25 Business Executive. She is a leader fixated on helping companies with digital transformation through culture and technology. Forbes announced Sandy as  one of their 2016 Digital Influencers and a top channel chief by CRN Magazine.


Overall, she has been given more than 25 social media awards for her extensive and innovative work on business techniques. Credit: @sandy_carter, Twitter


Number Ten: Sarah Kennedy Ellis

Sarah Kennedy Ellis


Sarah has successfully made her way to being the Vice President overseeing global growth and demand for Google Cloud. She is an eager marketing executive and business leader, ready to dive into any challenges that come her way.


She has led multiple teams through marketing evolution and strongly believes in serving customers selflessly. Two of her most recent employers include Adobe and Marketo. Credit: Sarah Kennedy Elis, LinkedIn


Congratulations to all these women who have made a huge impact in the digital marketing world!

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