To be able to story-tell is a skill not many business owners have. But guess what? That is okay because you can work with marketing professionals that have successfully mastered this skill and apply it to their clients campaigns.

It’s important for any business to follow the four marketing P’s: product, price, place and promotion. BUT how can you really make an impact in your industry and be different from everyone else? There are some principles that you can look into when focusing in on the finer details of your businesses marketing plan.

Whether you work for a big corporation, a start up business or if you are a solo entrepreneur, practicing healthy work habits can really help to boost your career. The creative marketing team at Microswift share some of their very own daily habits which have helped them to stay healthy and work to the best of their abilities!

If you have a bustling work schedule and don’t know where to fit in the time for socializing, raise your hand!!! We all know how tough it can be to sustain a balanced double life, however you CAN have both a fun social life and a thriving career.

What does it take to become successful in 2021? This is the question of the year that all business owners, brands and entrepreneurs have been asking. Both small and large businesses have taken a hit for the past year since the beginning of the COVID-19 pandemic.

Small businesses and brands are anxiously awaiting to open back up to the public as COVID-19 cases drop. Both small and large businesses have taken a substantial blow since the beginning of the pandemic. As the latest news about the vaccine travels around the globe, businesses are starting to prepare for their re-opening.

Besides providing a genuine look into your business by telling your authentic brand story, it is also important to add a flare of creativity into your digital media. Adding creativity gives our creative marketing team a chance to push the limits of imagination, think outside-the-box, and design photos and videos that not only represent your business but do it in a unique way that helps your business stand out and shine!

When you think about the marketing that you have done in the past for your business, what is your go-to for visuals? What kind of digital media are you using? Is it media that you are taking yourself on your cellphone camera?

As more and more small businesses move online, it has become important than ever for business owners to market themselves online. SEO (Search Engine Optimization) is your best bet to start creating content and trying to rank it in Google search results.

In the past, we have written about Creative Marketing - a way of creating unique, personalized digital media for businesses to increase brand awareness, which ultimately promotes higher sales. We are one of the...

Professional brand photography is often an item on the expendable list when it comes to business expenses. Whether you are a new business building your website for the first time or a well-established company...

What is “creative marketing”? Maybe you have heard of that term before but never understood what it really meant. What makes that kind of marketing specifically “creative”? Is it the way in which the advertising is...